Rauw Alejandro

Despacito, a song by Puerto Rican singer Luis Fonsi together with Daddy Yankee was released in the year 2017. It became the number streamed song at the period within the space of six months. The mix of reggaeton with pop music not only brought attention back to this genre but it also brought attention to Latin music in general. Billboard's Top 100 in 2015 had two songs that were mostly Spanish and the year 2016 featured four. In the height of Despacito's popularity in 2017, 19 songs mainly composed in Spanish reached into the Top 100. This number rose to 41 in 2020. Justin Bieber's bilingual version of Despacito was released in the year. After that, some of the most pop stars began to collaborate with reggaeton artists. Drake collaborated with Bad Bunny for MIA (2018) as well as Madonna collaborated with Maluma to create Medellin. The year 2000 saw a number of reggaeton performers were lamenting the genre's direction toward the mainstream, but a new generation, led by Rauw Alejandro, sought to continue the evolution of reggaeton. Incorporating elements of electronic dance music, as well as different styles was an accepted method.

Rauw Alejandro Rauw Alejandro Rauw Alejandro Rauw Alejandro Rauw Alejandro

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